To help Auckland Airport welcome 85,000 Rugby World Cup fans, we created immersive experiences in two key areas. Our first creation was a ‘journey from sky to ground’ – 105 metres of floor-to-ceiling images taking visitors from sky to mountains to lush bush and pristine beaches, complete with LED lights and interactive sound. Secondly, we brought New Zealand’s unique geography to life with a textured wall and timber-clad columns, adding natural warmth in a contemporary style.