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Frasers Property C&I

Experience Matters

Frasers Property Australia is one of Australia’s leading diversified property groups, and having recently gone through a strategic re-brand, approached Strategy to interpret how the new look and feel could be applied across a suite of sales tools for the Commercial & Industrial team.

We were tasked with simplifying and reshaping each of the documents used through the sales cycle, as well as directing creative photoshoots to capture the senior team and abstract architectural details.

Brand collateral