Partnering with ChristchurchNZ, we feel privileged to have helped develop the visual identity and tell the narrative of our city, Ōtautahi Christchurch: the city of exploration.
Ko te tīmatanga noa iho tēnei o tētahi haerenga, engari he kaupapa matatini kē e hiahiatia ana he nui te ngātahitanga me te tukutahi, e whakauru ana i te tokomaha o ngā tāngata me ngā wāhanga.
I whakamahine mātou i te kōrero kia tīmata ki te kōrero i tō mātou pūrākau taone, ā, i tua atu i te ataata ā-hinengaro me te kaha i waihangatia e mātou me tō mātou hoa whakanao o Orly, i tīmataria e mātou te takahanga me te whakarewa o 'Explore'. I roto i tēnei ko te hoahoa i ngā momo taurangi tae atu ki ngā whakaaturanga kaipānga, ngā pukapuka, ngā haki / kara, ngā papa pānui, ngā pānuitanga tā me ngā tātauira.
With ChristchurchNZ, we created an online toolkit of resources designed to help local Christchurch-based businesses, stakeholders, collaborators and partners shape their own stories and share them with the world. To support the new brand and ensure total consistency, we developed a comprehensive set of brand guidelines to be adhered to when developing any further collateral.