Ināianei he taone nui a Porirua e piki ana, engari mō tētahi wā, kua puritia tōna tipu. I muri i ngā tau o ngā whakawhitiwhitinga maiorooro me ngā whakahohenga siloed, kua pau te Kaunihera Taone o Porirua i te tika o te parani tōrunga. I te whawhai ki ngā whakaaro tawhito me te mamae i te kore kotahitanga i waenganui i ngā wāhi o waho ake me ngā rawa kaunihera, he tuakiri parani kōauau a Porirua, ā, kāore he kitenga whakahoahoa mō tā rātou e hiahia ana.
Kāore i mārama ko wai a Porirua, he aha rānei tōna taunga. Nā te mea e utu ana ngā tangata whenua i ētahi o ngā utu teitei rawa o te whenua, kua tīmata tēnei kore ōritetanga ki te waiho i tētahi reka kawa. I hiahiatia e te taone to rātau tohu kia whai tikanga tētahi mea; he pūrākau kia hoki mai te katoa.
We embarked on a rigidous, customer-led process of engaging with a wide variety of people: residents, community groups, local businesses, iwi, city councillors and potential visitors to uncover what made Porirua unique.
Kotahi te taone, kotahi te huarahi
I hiahiatia e ngā wahi o waho ake o Porirua te whakakotahi mā tētahi kōrero takitahi. I hiahiatia e te taone tētahi pūkenga whānui kotahi – he mea nui ake i te kaunihera anake.
Nāu te whiwhi
I whakaaturia e ngā toamahi tētahi āhuatanga pōhiri nui i waenganui i te iwi o Porirua, i noho ko te kaupapa o te parani hou.
Te POV o Porirua
Ko te whakaahua parani e tuku ana i tētahi tāwara tūturu o te wheako o Porirua City, e hopu ana i te wairua pōhiri o ngā tangata whenua i te tuatahi.
Tautuhi ana i te oro
Every time Porirua City Council communicates, it's an opportunity to make an impression. A playful and conversational tone of voice helps ensure it's a good one.
Te whakakotahi i ngā takahanga
I whakatūria tētahi kāhua mōhiotia hei āwhina ki te whakakotahi i tētahi maramataka o ngā takahanga e whakaritea ana e te kaunihera.
Ko te kimi huarahi i hangaia hei whakakotahi me te whakawhāiti
He nui te mahi a te waitohu ki te hoatu tuakiri ki tētahi taone. Ki a Porirua he wā nui ki te whakapōhiri i ngā manuhiri, kia kite ngā kainoho i te uara e homai ana e te kaunihera, me te whakakotahi i ngā wae pakihi ā-roto me ngā kāinga rerekē, ngā wāhi o waho ake rānei puta noa i te taone.
Tūhura i a Porirua
Ehara i te maha o ngā pukapuka me ngā pukapuka hei whakatairanga i a Porirua, i whakakotahitia e mātou rātou katoa ki tētahi tānga hauwhā e pupuri ana i ngā manuhiri me ngā kainoho ki ngā mea hou me ngā mea tino nui hei mahi i te taone e tipu tere ana.
Tā mātou rangatū ataata Porirua
In each episode a Porirua local gives a tour of their favorite spots. Together they reflect the diversity of Porirua's residents and showcase the welcoming atmosphere of the city first hand.
"He nui te toenga o ngā pūkenga o te Rautaki Auaha, ā, he pai te mahi hei tīma. I uru whānui rātau ki te hapori, i te whakawhanake i tētahi ariā uho mārō ehara i te mea i whakaawe i te parani anake, engari i ētahi atu kaupapa maha tae atu ki ā mātou uara rangatōpū. He hihiri te parani, he tino māia, ā, ko te mea nui rawa e whakaata ana ko wai tātau."
— Bryan Pratchett, Kaiwhakahaere Ahuwhānui, City Growth and Partnerships
