Powerhouse commercialises university research, successfully transforming intellectual property from pre-seed stage companies into real world success stories. They needed their brand to better reflect their achievements and professionalism as the business expanded.
We got stuck in, giving their logo a slight tweak and paring back their use of orange to create a consistent colour palette. Using strong typography, graphic elements and black and white imagery, we created a definitive design system. Expressed through their annual report, website and other collateral, the freshly assertive branding speaks volumes.