For the renewal of Starflyer's in-flight safety videos, SET was asked to come up with a new, creative concept to help establish the brand apart from rival companies.
As a result, an innovative idea was born: to treat the jazz lounge as if it were inside a cabin. They took on Japan's first challenge of 'video recording outside an airplane.' The filming team brought actual seats from the Starflyer aircraft to Tokyo's jazz lounge, where we were able to produce a unique in-flight safety video that exceeded the client's expectations.
